This was the Mahou San Miguel event with our LED bracelets

The LED wristbands from Glow Experience lit up yet another corporate event with unparalleled brilliance. Mahou San Miguel, one of Spain’s most iconic brands, gathered executives and employees from all over the country at the Wizink Center in Madrid for an unforgettable occasion. 

“Compete to surpass ourselves – Competing is the path, surpassing ourselves is the goal.” This was the inspiring premise behind this eagerly awaited event. Held on February 20 and 21, the Mahou San Miguel meeting featured innovative elements, including remote-controlled LED wristbands and vibrant light shows that brought the venue to life. 

Functionalities used for the Mahou Event

Logo con el número 360 refieréndose a grados y una flecha circular

360º lighting

Icono de un estadio de fútbol

Remote control by zones

Icono de una campana sonando

Notices and alerts

focos

Preloaded effects

Icono de controlador de audio: faders, knobs y ecualización.

DMX

Símbolo en negro de tres manos levantadas representando apoyo del público o celebración.

Voting

Ilustración/ícono minimalista del reciclaje

Sustainable bracelets

Dibujo de dos manos aplaudiendo

Encourage applause

Icono minimalista en negro de acceso/entrada

Access control

Dibujo de referencia sobre la posición de un logo

Personalized bracelet

Dibujo de dos notas musicales

Synchronization with music

Icono de un regalo con un lazo

Raffles and prizes

The Wizink Center divided into two zones

The Wizink Center was divided into two distinct zones. The main stage, fitted with a massive LED screen, hosted presentations by the company’s executives. In the second area, behind the stage, attendees could explore Mahou San Miguel’s product offerings and engage in various activities. Guests enjoyed dance shows, musical instruments, foosball, and even mini tennis matches—all made possible by the event’s sponsors. 

Don't Miss the Concert Summary Video!

LED bracelets at the presentations

The event’s LED wristbands played a critical role during the presentations. As executives outlined the company’s vision, strategies, and expectations for the future, the light-up wristbands ensured the audience was fully engaged. Each bracelet lit up with the designated color, matching the themes of the presentations and reinforcing Mahou San Miguel’s branding. 

The DMX-controlled LED wearables also synced with the musical performances during intermissions. When soft rock played on stage, the wristbands emitted flashing LED patterns in rainbow colors, creating an immersive fan experience that brought energy to the room. 

Invitados con la pulsera LED encendida en morado, durante una ponencia

In addition, the synchronization with the music band made the waiting times between talks much more bearable! Glow Experience managed to liven up the stands while soft rock was playing on one part of the stage, making the bracelets create a flashing effect with different colors. Something really innovative and original that surprised everyone in the room while they listened to the live music, feeling part of the show with the bracelets on.

In the case of Mahou San Miguel, they decided to generate a different pattern every few minutes, so that the bracelets flashed green, then red for a while and then blue. They created visual effects that offered different and interactive lighting, using the moments of the event itself, creating a magical atmosphere.

Interactive Lighting for Activities and Breaks

Breaks are also inspiring. Making your attendees feel that time passes very quickly is a sign that you have managed to fully integrate them into your event. It is true that sometimes managing times and large groups of people can lead to not meeting the initial event programme deadlines. But you have to try to have a balance and not make it a party: an event has its moments and you have to respect them. Remote-controlled LED bracelets for company events manage to liven up the day, but also give it a certain order.

In this specific case, one of our missions was for the bracelets to mark a full stop, and for the attendees to return to the stands for the next presentation to begin. This control of the times of the script, through a constant flashing that warned them to return to their seats, can save time, costs and many headaches if things start to get complicated.

Our service is ideal for any type of event, and we guarantee that it will be a unique and unforgettable experience, whatever the characteristics.

Our LED bracelet lights can highlight product presentations, services and illuminate marketing events. Its plug&play system makes it easy to control interaction with guests, and it can also be synchronized with a DMX controller. With its vibrant colors and adjustable brightness, our LED bracelet lights are perfect for creating a captivating atmosphere at any gathering.

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Additionally, the remote control LED bracelet features provide an effortless way to manage lighting effects from a distance, ensuring a seamless experience for both hosts and attendees. Whether used for a corporate event or a lively party, these bracelets are sure to leave a lasting impression.

Create a magical atmosphere for your event right now

Put the cherry on the cake for that event you have in mind: attendees are always amazed by our event wristbands. Our WOW moments, carefully examined and detailed in your event roadmap, will fully engage your audience. Their features will make your ideas come to life and can be adapted in the best possible way!

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